Performance Marketing · Growth Systems
ScaleHaus helps early stage and Series A B2B SaaS and AI companies build reliable acquisition systems that turn marketing investment into measurable pipeline, stronger acquisition economics, and a clearer path to scalable growth.
Built for founders, CEOs and growth leaders preparing for scale.
Growth & Performance
Tell us a little about your acquisition motion. We will review your context before the next step.
Google Ads
Search
Microsoft Ads
Search
B2B social
Meta
Social
YouTube
Video
StackAdapt
Programmatic / native
Paid directories
Capterra · Software Advice
The stage you are in
Early-stage SaaS companies often reach the same point: the product works, the market is there, the team is growing — but acquisition is still unpredictable.
ScaleHaus exists to change that.
01
Some campaigns work. Others burn budget. You need to understand why.
02
You know how many leads you generated. You do not know which investment actually created qualified pipeline.
03
The channel works at $20K per month. What happens at $100K?
04
You are not ready for a full-time growth executive, but you need someone who can build the strategy, systems, experimentation and performance discipline.
The ScaleHaus point of view
More budget does not fix a broken acquisition engine. Not more traffic — better economics.
Then: scale what works. Stop funding what does not.
Before increasing investment, ScaleHaus evaluates:
The Performance Engine
Six connected stages that turn marketing investment into qualified pipeline, revenue and the confidence to scale.
01
Understand the current acquisition system.
02
Connect media, funnel and CRM data.
03
Identify channels, audiences and messages that can generate quality demand.
04
Improve conversion, CAC and pipeline efficiency.
05
Build a repeatable testing system.
06
Increase investment where the economics support it.
How ScaleHaus works
A methodology, not a guaranteed sequence of outcomes. Engagements enter wherever the business actually is.
Find the constraint.
Make the economics visible.
Prove what works.
Improve it.
Test systematically.
Increase investment.
What we do
Work is organised around where the business is, not around a list of disconnected services.
Build the foundation.
Find what actually works.
Put more investment behind proven growth.
Help leadership make better growth decisions.
Results
Better decisions about where to invest can create better business outcomes than simply spending more. Each result is labelled as either a ScaleHaus client engagement or Shraddha's previous operating experience.
Scaling paid acquisition through hypergrowth without losing control of performance.
Scaling acquisition is a measurement, experimentation and budget allocation challenge, not simply a spending challenge.
Paid media investment
ARR growth supported
Performance marketing experience
Finding where the next marketing dollar should go.
The highest-value optimization is often knowing where to stop spending.
Media spend
Sales pipeline
Cost per pipeline dollar
Simplifying a fragmented acquisition engine.
Stronger acquisition architecture can improve efficiency without simply increasing spend.
Acquisition cost
LinkedIn conversion rate
CAC — self-starter segment
Economics scorecard
What teams often optimize
What leadership actually needs to know
Next stage growth
Before putting more capital into acquisition, you need evidence that your growth engine can handle it. Leadership does not only need to know how much marketing is spending — it needs to understand what happens when more capital is deployed.
Assess My Growth EngineScaleHaus does not advise on fundraising and makes no claim about funding outcomes. This work is growth infrastructure and evidence that can support leadership and investor conversations.
Who this is for
Good fit
Not a fit
The operator
Shraddha Pradhan · Founder, ScaleHaus
Shraddha is a revenue-first performance marketing leader with 10+ years of experience building and scaling acquisition engines across B2B SaaS, technology, enterprise and consumer businesses, including previous roles at MaintainX, FreshBooks and Dentsu.
In that previous in-house operating experience, she managed peak paid media investment of $3.5M per month and supported ARR growth from approximately $4M to over $100M. Those figures reflect prior operating roles, not ScaleHaus client results.
More about ShraddhaWhere to start
A 30 minute conversation to understand your stage, acquisition model, pipeline goals and biggest growth bottleneck — and to determine whether ScaleHaus is a fit and which engagement is appropriate.
What it is not
This is not a detailed account audit and no detailed recommendations are provided during the call. Analysis work happens inside a paid engagement.
Assess My Growth Engine30 minutes · No obligation
If you are preparing for your next stage of growth, ScaleHaus can help you understand what is working, what is leaking, and what needs to change before you put more money behind acquisition.